As one of the largest fresh market potato providers and grower-owned shippers of fresh conventional and organic potatoes in the U.S., Farm Fresh Direct is very responsive to today’s ever-changing consumers, their need for convenience, and their desire for more organic choices.
As our commitment to growth continues, we strive to increase our production and offerings of conventional, organic, specialty, and convenience produce.
Conventional
Year-round Russets
Reds
Golds
Sweet Potatoes
Onions
Organics
Year-round Russets
Reds
Golds
Onions
Specialty Potatoes
Fingerlings
Purples
Petites
Creamers
Convenience PotatOH!
Express Bake
Steamer Packs
New Packaging Coming Soon
At Farm Fresh Direct, we realized early on that organics were a trend, not a fad, and began an aggressive plan of certifying our land and our facilities. We strongly believe that our growers’ passion for their organic farms will play a leading role in building a better future. Organic potatoes are roughly 3% of potatoes sales nationally. At Farm Fresh Direct, we over index with 10% of our potato sales being organics.
Today’s consumers are looking for speed and convenience in the kitchen. In order to help out “time-strapped” customers, convenience potato products such as Express Bake PotatOH! and PotatOH! Steamer make meal prep quick and easy. Both products offer delicious-tasting traditional potatoes as well as sweet potatoes and organics. Farm Fresh Direct was the first to introduce the individually wrapped microwave potato, and we are still the category leader.