Our Growing Product Line

As one of the largest fresh market potato providers and grower-owned shippers of fresh conventional and organic potatoes in the U.S., Farm Fresh Direct is very responsive to today’s ever-changing consumers, their need for convenience, and their desire for more organic choices.

As our commitment to growth continues, we strive to increase our production and offerings of conventional, organic, specialty, and convenience produce.

Conventional

Year-round Russets

Reds

Golds

Sweet Potatoes

Onions

Organics

Year-round Russets

Reds

Golds

Onions

Specialty Potatoes

Fingerlings

Purples

Petites

Creamers

Convenience PotatOH!

Express Bake

Steamer Packs

New Packaging Coming Soon

At Farm Fresh Direct, we realized early on that organics were a trend, not a fad, and began an aggressive plan of certifying our land and our facilities. We strongly believe that our growers’ passion for their organic farms will play a leading role in building a better future. Organic potatoes are roughly 3% of potatoes sales nationally. At Farm Fresh Direct, we over index with 10% of our potato sales being organics.

Today’s consumers are looking for speed and convenience in the kitchen. In order to help out “time-strapped” customers, convenience potato products such as Express Bake PotatOH! and PotatOH! Steamer make meal prep quick and easy. Both products offer delicious-tasting traditional potatoes as well as sweet potatoes and organics. Farm Fresh Direct was the first to introduce the individually wrapped microwave potato, and we are still the category leader.